Brand Factor Winners 2022
 
    Spiritual Gem – "A One-of-a-Kind Wonder"
R A P A P O R T G E M S . C O M
               THE POWER OF TRANSPARENCY
The gem, a breathtakingly rare and precious stone, was discovered near the sacred Adam’s Peak in Sri Lanka, a region famed for producing the world's most extraordinary gems. But what sets this particular stone apart is not just its origin or its natural beauty it carries a miraculous imprint, resembling the word "Allah," making it a singular, divinely-touched piece in the entire world. Its rarity transcends material value; it is a symbol of faith, hope, and the intertwining of human hearts.
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This priceless gem found its way into the hands of my dear friend Nallaperuma, a former BBC reporter in Sri Lanka, under circumstances as remarkable as the stone itself. It was gifted to him by his close friend Mohammed Hajjar, a devout Muslim, whose life had been overshadowed by a devastating loss—his eyesight.
When Mohammed lost his vision, he plunged into a world of darkness, not knowing if he would ever see again. His grief was profound, but his friend Nallaperuma, moved by a deep bond of friendship, refused to leave him in despair. With unwavering dedication, he took Mohammed to countless doctors and hospitals, seeking every possible cure. Even when conventional medicine fell short, Nallaperuma sought out herbal remedies, hoping against hope that his friend might one day open his eyes to the light again.

In an act of faith and sheer miracle, Mohammed did regain his sight. It was a moment of overwhelming emotion, gratitude, and renewed hope. To Mohammed, this restoration of his vision was more than a medical triumph; it was a gift of life itself. And in his heart, he knew there was only one way to repay the friend who had journeyed with him through the darkest days—he handed over the gem, something he cherished more than his own life.
With tears in his eyes, Mohammed told Nallaperuma that the gem held not just material worth, but spiritual significance a symbol of their friendship, his faith, and a miraculous second chance. "If you ever sell this gem," Mohammed said, "promise me you will use it to take care of me as you have before."
This story of the gem isn’t just about a rare, miraculous stone—it is about love, loyalty, and the enduring power of friendship. It is a testament to the lengths we go for the people we hold dear and the miracles that happen when hearts are bound by faith and devotion.

Nallaperuma, true to his word and the deep bond he shared with Mohammed Hajjar, eventually made the decision to sell the gem. In doing so, he entrusted its future to someone he held in the highest regard—Dr. Subash Abewickrama, a man Nallaperuma deeply respected and valued throughout his life. Knowing the spiritual significance and unique nature of the gem, Dr. Subash recommended it be sold to Safest Trades LLC FZ UAE, a global entity with strong ties to the world’s most influential spiritual leaders and rulers.

The reason for this carefully considered transaction was not merely financial. At the heart of the decision was a greater cause—to support the World Hunger.
Eradication Project through Safest Trades' Brand Factor project. In doing so, the gem would serve a noble purpose, helping alleviate one of the greatest challenges faced by humanity.


    THE BRAND FACTOR

"Non-Fungible tokens on the Blockchain to Fight Global Hunger with open source accounting
In Sri Lanka, gems are cherished treasures, and under the country's laws, any gem legally found belongs to the individual who discovers it.
As such, the ownership of this gem was rightly passed from its discoverer to Nallaperuma, and with his sale to Safest Trades, it now serves a mission much larger than itself, one that reflects the generosity and spirit of those who have touched its journey.
Brand Factor to provide
Financial power on tap forever that is needed to conquer world hunger.

World’s top 500 Brands are chosen as players, where everyone in the world can join in and bid for the Brands NFT in real time to fight Hunger”
                              
“LET`S CONQUER WORLD HUNGER”
BRAND POTENCY LIES IN THE POWER OF PEOPLE



The brand factor, Squid Game of Hunger, is about real brands, real hunger, real money, and a chance for the brand to win one of the 26 prestige advertising spaces available in the children`s alphabet book for the brand to survive in mankind forever. Creating a win-win situation for the brand and for world hunger.



It is assumed that the world`s top 500 brands are in sleep mode, and they all must be woken up to the ultimate challenge to mankind: conquering hunger. The world's top 500 brands are chosen as players.

Alcohol and tobacco companies are not allowed.
For example, the letter T was bought by Tesla, a NFT is created, and “T is for Tesla and Tesla manufacture electric cars” is released in OpenSea for anyone to bid. However, to get a chance to enter the top 26 spaces, the brand will have to buy the original NFT from whoever bought it. These NFTs` are part of history and extremely valuable. The books will be given free to schools in many countries, and an animated version will be available on the net.
A philanthropic company, LITTLEa4Apple, with open-source accounting, will be set up to conquer world hunger with podcasts, including how the brands are performing
For Brands: Winning brands gain a prestigious spot in a widely distributed children's book, securing a place in educational materials and enhancing their brand legacy. Participation also boosts their public image by aligning them with a noble cause.
For Brands:

Winning brands gain a prestigious spot in a widely distributed children's book, securing a place in educational materials and enhancing their brand legacy. Participation also boosts their public image by aligning them with a noble cause.
For World Hunger:

The competition raises significant funds every two years and awareness for hunger relief efforts.  The proceeds from the event, sponsorships, and media coverage are dedicated to hunger alleviation programs globally. A philanthropic company, LITTLEa4Apple, with open-source accounting, will be set up with podcasts, including how the brands are performing
For Education:

The children's alphabet book, featuring winning brands, becomes an educational tool that combines learning with real-world examples. It helps children understand the role of brands in society and promotes awareness of social issues from a young age
Lasting impact:

On the world by combining the intrinsic power of Brands with the dynamic capabilities of social media, people can create a potent force for change, transforming the "Brand Factor Squid Game of Hunger" into a movement that transcends the competition itself and makes a lasting impact on the world. Every two years, the 26 letters of the alphabet are auctioned at Sotheby’s or Christie's, generating a few billions.


Brand Factor Project
World`s Top 500 Brands
Brand Winner`s
LittleA4Apple.Com
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